The new American Express commercial with Tina Fey bugs me. I think the commercial itself is pretty funny, at least the first few times ("No, the other kind of German Shepherds"). But the concept of the whole thing bugs me.
The ad is supposed to show how her American Express card is the only easy thing about Tina Fey's life. That's how they sell it. The problem I have with it is this: they're not showing Tina Fey's life. They're showing the life of Liz Lemon, her character on 30 Rock.
This probably shouldn't be a sticking point with me. It's not like I expect a commercial with Tina Fey to accurately portray her life. But this isn't even trying. And don't people have enough trouble sorting out the difference between celebrities and the characters they play?
Friday, October 12, 2007
at least you could try
Posted by daimon at 11:14 AM
Labels: tv commercial
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2 comments:
She's a producer on 30 Rock, too, isn't she?
Probably. But you can't tell me the commercial isn't playing off of her character.
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